At a glamorous ceremony held on Monday, November 21, the Marketing Excellence Awards, the largest and most prestigious distinction in the field, were awarded at the Athens Concert Hall. The award ceremonies were introduced a decade ago and this year were even more diverse and revamped. Nominations for the Marketing Excellence Awards included programmes or marketing actions conducted from January 1st, 2016 to July 31st, 2017.
Among the winners was Eurobank Cyprus, which won the “Growing Through Extroversion – Export Marketing” award for its marketing actions and the “Campaign to Promote the 10 years of Eurobank Cyprus”. The bank’s actions for its 10-year anniversary were part of its broader rebranding effort, in conjunction with various other promotion actions.
Eurobank Cyprus’ Managing Director Michalis Louis said: “It is with great joy and pride that we receive this prestigious award. This distinction is particularly important to us, since we receive it in a special year for Eurobank Cyprus, the year we complete 10 years of successful presence in Cyprus. On behalf of the Eurobank group and Eurobank Cyprus, we would like to thank the Greek Institute of Marketing for this extremely important honour, as well as everyone who has contributed to the successful completion of these activities.”
Eurobank Cyprus has operated in Cyprus for the last 10 years and established its leading presence in the fields of Wealth Management, Corporate and Investment Banking, International Business Banking and Capital Markets, while supporting the economy and sustainable growth initiatives.