On December 5, 2024, the Cyprus National Addictions Authority (NAAC) held a press conference on “Rethinking Alcohol”, as part of the 12th Alcohol Awareness Week.

During Alcohol Awareness Week, which is running over December 2-8, 2024, NAAC’s Prevention and Treatment Network will assist in promoting relevant messages and interventions.

The initiative this year, in line with the World Health Organisation (WHO), urges the public to take action, rethink their relationship with alcohol, and to learn more about the health risks associated with alcohol, while considering the benefits of consuming less alcohol or none at all.

The recent WHO Alcohol Policy Manual and results of the Cyprus University of Technology’s efforts to investigate alcohol sellers’ level of compliance with regards underage alcohol purchase and use, were presented at the press conference as part of the “Responsibly Dispensing – 18 – Ask for ID” drive.

When it comes to alcohol, individual choices are important, but not enough. A supportive environment is needed, shaped by strong will in policy-making, strong regulations and collective community action to protect everyone. A change in understanding of alcohol and its effects is needed, as real and sustainable change is driven by policies that limit alcohol availability, advertising and affordability.

By creating an environment that promotes healthier decisions, we make it easier for people to reduce alcohol-related risks and move towards a healthier future. Implementing evidence-based policies effectively can, therefore, help to improve the health and well-being of citizens across society as a whole. Access to health is an inalienable right of all people. Ensuring public health is, thus, our obligation and commitment.

The NAAC is running TV spots with relevant messages to parents during Alcohol Awareness Week, and publicising the “Clinical Guidelines for the Prevention, Diagnosis and Treatment of Fetal Alcohol Spectrum Disorder and Fetal Alcohol Syndrome”. The TV spot aimed at teens and parents and accompanying podcast discussions are available on the NAAC website and Facebook page.