Gnomi Integrated Communications shone at the third Carob Awards, held by the Cyprus Advertising and Communication Association, in collaboration with the Press and Information Office, on October 22, 2024 at Nicosia’s Municipal Theatre.
In a glittering celebration of creativity, Gnomi was recognised for its work with brands such as Cyta, Cytavision, soeasy, LIDL, IKEA, Genikes Insurance, LEON, Nannys, Pizza Hut, Grammar School, Zita and Hertz.
Undoubtedly a leader in the industry, Gnomi has proven time and again that it is dedicated to raising the bar of quality in its work ever higher, while pushing the market to move forward and evolve.
“These awards are oxygen for the advertising industry in this country, as they stimulate both the passion of the people in communications themselves and the demands of clients for even smarter and more creative work,” commented Marianna Zervidou, Head of Strategy and Creative at Gnomi Integrated Communications. “As the work becomes increasingly complex and demanding due to multiple client touch points, these awards will become even more valuable.”
More specifically, Gnomi won a total of 22 awards, including seven Golds, for: Cyta carousel (AD-TV category), Lidl “Freshness is not a simple thing” (AD-TV Project Series), Cyta Freedom Family (AD-Radio), LEON “Step forward” (DIGITAL- Digital campaigns), Cytavision “Pink ads” (DIGITAL-Performance/Sales Driven), IKEA “Follow your Art” (PR-Stakeholder Relations, in cooperation with MSPS), IKEA “Naturally@home” (PR events, in cooperation with MSPS). Gnomi also won six Silver and nine Bronze Carob Awards, while four more works with the company’s signature scripts were also awarded in the Production category — three Gold, one Silver and four Bronze Carob Awards.
“While the awards are clearly not an end in themselves, they are certainly a great honour, and a recognition of the hard work and effective collaboration with clients, enabling a brief to be translated into strategy, and implemented with strong, insightful ideas that are essential fuel for brands,” noted Marios Ioannou, General Manager of Gnomi Integrated Communications and member of the Board of Directors of the Group of companies.
“On behalf of the entire Gnomi team, a big thank you goes to our clients, for the trust they place in us to pioneer, and to dare to create work that changes the Cypriot advertising industry step by step,” he continued. “And another big thank you to our valued partners, who share our passion for an award-winning result every time.”
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