The new Maserati MCPURA triumphs in the annual competition organised by Quattroruote magazine since as far back as 2000. With an extraordinary 50 per cent of the votes, the purest expression of the Trident’s energy and performance secures the special Dream Car award, emerging as the undisputed star of the contest and a benchmark in the contemporary super sports car landscape.
Since 2022, the prestigious readers’ poll has awarded three special prizes in Concept, Dream and Lifestyle categories, with a fourth category, Volt, added in 2025 and entirely dedicated to 100 per cent electric vehicles. In each of the four sections, the Quattroruote editorial team selected four cars and invited readers to cast their vote via the magazine’s website and Instagram Stories. Maserati MCPURA claimed a landslide victory in the Dream Car category, confirming the charisma of this Italian masterpiece, which combines visionary design, technological innovation and absolute performance.
The MCPURA represents the new frontier of super sports cars, taking its predecessor to an even higher level of performance and uniqueness. Available in both coupé and convertible versions, it stands out thanks to four exclusive features: a carbon fiber monocoque, the iconic 630-hp Nettuno V6 engine with patented pre-chamber technology, the distinctive “Butterfly” doors, and – for the Cielo version – the retractable electrochromic glass roof.
Remarkably, the carbon fibre monocoque combines rigidity with lightness, resulting in an overall weight of less than 1,500 kg. With its extraordinary 630 hp, the MCPURA sets a new benchmark in its class for weight-to-power ratio – 2.33 kg/hp – delivering uncompromising performance, refined elegance and masterful craftsmanship embodying, in its purest form, the true values of the Trident.
The colour palette available for the MCPURA is both captivating and evocative, featuring a selection of shades created specifically for the new supercar, all inspired by Italian heritage and the brand’s iconic legacy. Among the new introductions are the striking launch colour AI Aqua Rainbow – blue that changes in the sun, producing a rainbow effect – the new Devil Orange, a fusion of vibrant energy and boldness, and the Night Interaction – sophisticated and luxurious tones that affirm MCPURA as the new flagship of the Trident. The colour range expands even further thanks to the extensive personalisation options offered by the Maserati Fuoriserie Programme, which includes over 30 bodywork shades – solid, metallic, tri-coat, quad-coat or matte – allowing each vehicle to become a truly bespoke creation.
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