
The things we think we know
By Pantelis Solomou
Imagine you stumble on a time machine and land in ancient Athens. You walk the streets telling people you’re from the future. Most laugh you off, ...
Pantelis Solomou applies behavioral science to help companies become more customer-centric. He also teaches at the University of Cyprus. A keen mountaineer, free diver, and RYA-certified skipper, Pantelis knows that understanding human behavior, much like exploring the world, requires both rigor and a sense of adventure