The Cyprus Hoteliers Association (Pasyxe) has expressed optimism about the upcoming tourism season, particularly due to an increase in bookings from Germany and Poland.

Preliminary data from the association indicates a 9 per cent rise in early bookings from these markets compared to the same period last year.

During the prestigious ITB Berlin travel exhibition, held from 4 to 6 March 2025, Pasyxe president Thanos Michaelides and general director Christos Angelides engaged in a series of meetings with travel agents and tourism stakeholders operating in the Cypriot market.

These discussions, according to a Pasyxe announcement, involved representatives from Germany, Poland, Switzerland, the United Kingdom, and other key tourism markets.

The main message conveyed by Pasyxe to industry partners was “the need for an increase in both flight capacity and organised travel packages to Cyprus in order to strengthen tourist flows to the island”.

“Despite the encouraging early booking figures, the association remains cautious due to external factors, particularly geopolitical developments, which could potentially impact tourism,” the association noted.

What is more, Michaelides stressed the importance of Cyprus’ presence at ITB Berlin, highlighting that established partnerships with key markets play a vital role in promoting the country’s tourism sector.

“The messages we have received for 2025 are positive,” he said.

“Our goal is to continue with the same dedication so that these encouraging signs translate into actual tourist arrivals and, ultimately, hotel stays,” he added.

Finally, Pasyxe said that it is “committed to further growing the number of German visitors and welcomed the strong participation of Cyprus’ tourism industry in this major international event”.