Papaellinas Group launches new line of eco-friendly baby wipes

Market leaders in health and beauty products, C.A. Papaellinas Group launched the new Nannys Fresh Eco line of environmentally-friendly baby wipes at a recent event held at Nicosia’s ‘Pantopolio Kali Orexi’ eatery.

In her address to attendees, Papaellinas Brand Development Manager Georgia Mili, made reference to the product line’s unique characteristics.

The baby wipes are 100-per cent biodegradable, and come in 100-per cent recyclable packaging while being 100-per cent free of plastic, she noted. Their eco-friendly formula also makes the wipes completely safe and suitable even for newborns.

Meanwhile, thanks to their high water content, the practical Nannys Fresh baby wipes are hypoallergenic, pH neutral, contain no alcohol and are vegan friendly. The new range thus represents a milestone for Nannys Fresh, continued the Group’s Brand Development Manager, as it offers conscientious parents a product that both takes into account their baby’s needs, while remaining friendly to their home planet.

Papaellinas’ Mili added that, like Nannys Fresh, every brand had to adapt to market trends, consumer needs and green requirements, seeing as the environment is borrowed from our children, and must be protected.