On December 3, 2024, ALPHAMEGA Hypermarkets, in partnership with the Italian Trade Agency and the Embassy of Italy in Cyprus, hosted a signature celebration of Italian cuisine, an event they have organised annually since 2021.

The event took place in the festive setting of Bean Bar Kolonakiou in Limassol, with guests invited to indulge in authentic recipes from the birthplace of pizza and pasta, paired with fine wines and live music. The gathering was intended to promote Italian cuisine via the flavours that command global appreciation.

Attendees of the event, titled “Experience the Flavours of Italy”, were ALPHAMEGA Hypermarkets and Bean Bar executives, representatives of the Italian Trading Agency and the Embassy of Italy in Cyprus, food bloggers and members of the local media.

ALPHAMEGA Hypermarkets, who have combined their gastronomic vision with that of the Italian Trading Agency and the Embassy of Italy in Cyprus, will continue their collaboration to unveil more secrets of authentic Italian cuisine to the public.